Il Gattopardo

logo and brand identity

The project

“Il Gattopardo” is a seafood restaurant located in Fano, Italy. The goal of this branding project was to create a distinctive visual identity that communicates elegance, simplicity, and a strong connection to the sea. The logo combines the silhouette of a ship’s prow, symbolizing the name of the restaurant. The clean and minimal style give it a timeless and recognizable quality. The wave-like elements underneath evoke the sea. The primary color is a blue, evoking the freshness of the sea and the refined atmosphere of the Italian coast. The result is a flexible brand system that works seamlessly across various platforms, from printed menus to Instagram posts.